E-commerceThey’d stopped trusting paid ads. We beat their whole year in one month.
The challenge
In the year before us, MYOP’s Meta and Google ads returned $1.32 for every $1, with just 82 orders in 12 months and ads switched off for 5 of the 12 months. The team had lost faith that paid could work.
What we changed
We asked for one month to prove it. Ads ran every day, campaigns were consolidated, and Meta and Google worked as one budget.
- 4.22×
- ROAS in our first month, up from 1.32×
- $1.3K → $5.4K
- Paid revenue: the 12 months before us vs August 2025 alone
- 82 → 284
- Paid orders: a whole year vs our first month
- $185K: Paid revenue at 8.32× ROAS in the following 12 months
